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Jun 2025

5,000+ MakeCommerce merchants get access to Xfiner’s e-commerce UX and conversion masterclass

This article was brought to you by

Lauri Post

Founder of Xfiner

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5,000+ MakeCommerce merchants get access to Xfiner’s e-commerce UX and conversion masterclass
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We are excited to share some great news. Xfiner has partnered with MakeCommerce to bring real value to e-commerce merchants across the Baltics. Starting now, all 5,000+ MakeCommerce merchants can access Xfiner’s E-commerce UX and Conversion Design Masterclass for free.

See the LinkedIn post here.

This collaboration is designed to help online stores grow, deliver better user experiences, and increase conversions.

A sales machine does not happen by accident

The masterclass “E-commerce User Experience Masterclass: Turn Your Online Store into a Sales Machine” was created for those who want an online shop that is not only beautiful, but effective.

The course includes:

  • more than 8 hours of content,
  • practical advice and examples,
  • proven solutions that have helped hundreds of brands grow.

Normally priced between €199–€299, it is available free of charge for MakeCommerce clients.

What participants will learn

✅ How to make product pages and checkout flows simple and convincing
✅ How to use conversion psychology to drive sales
✅ How to design a customer journey that feels natural and enjoyable
✅ How to test, measure, and optimize based on real data

This is built for:

How to access

If you are a MakeCommerce client, you will receive access by email or directly from the MakeCommerce team. More details are available through MakeCommerce.

This partnership is a strong example of how the right knowledge and collaboration can take online stores to the next level.

Published on
June 3, 2025
Updated on
May 21, 2026
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About the author

Lauri Post

Founder of Xfiner

Lauri Post is the founder of Xfiner, an award-winning designer and systems practitioner with 10+ years of experience helping businesses across 29+ countries improve digital experiences, operational workflows, interfaces, and business-critical systems. His work has earned 11+ international design awards, including European Design Awards (Silver) and multiple German Design Awards, while supporting global brands, commerce businesses, and operational teams.

Google invited Lauri seven times to train thousands through the Grow with Google program, reflecting creative and operational expertise built through real-world execution. Lauri combines deep hands-on expertise in project management, UX/UI design, system and product design, automation, AI, and modern operational workflows. Today, he helps businesses reduce operational friction through intelligent integrations, AI-assisted workflows, internal tools, and modern operational systems.

Through Duct Tape Files and Xfiner, Lauri explores the hidden operational realities most companies quietly struggle with every day.

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Xfiner always delivers, which amplifies your business operations and return on investment

Viis tärni

What leaders like you think about Xfiner

People with high standards choose Xfiner because we deliver uniqueness and results at speed. We evolve, adapt, deliver and guide you through the fast-paced digital world.

Vaata edasi

xfiner has contributed with several excellent trainings to our SMB digital skills training program in Estonia. The great knowledge and detail-oriented approach to design and usability has shone through both the content and delivery. It has been a joy to work with xfiner!

Inimese pilt

Tom Pruunsild
Project Manager for Grow with Google trainings

I have worked together with Lauri and xfiner with several different projects and this has always been a pleasure. Got many good ideas how to improve Tele2.ee average order value! Keep up the good work!

Inimese pilt

Urmas Piik
eCommerce Product Owner @Tele2

Maruf Hasan
GigaLegal, London

Working with Xfiner was an excellent experience. They delivered everything promised, and the final web design exceeded our expectations. That’s why we wholeheartedly recommend Xfiner as a collaboration partner.

Inimese pilt

Marko Krist
Voltride, Sales & Marketing

Working with Lauri and Franz was a real eye-opening experience. So things can actually be done in high quality, super-fast speed and fair pricing? Sign me up for more! The professionalism, positive vibes and a somewhat rare ability to keep meetings short and productive is a real treat. They listen, guide and form even the most difficult ideas into usable interfaces with care. 10/10!

Inimese pilt

Silver Ernesaks
CTO @Zave Group

Collaboration with Xfiner is very good and things go fast. They are professionals in their field, and have mastered the latest eCommerce trends. We re-designed the entire eCommerce site with their team and design system.

Inimese pilt

Taavi Laeks
Board Member of Weekend

I had no idea a website could be built this fast! But beyond the speed, Lauri and the Xfiner team were incredibly professional, solution-oriented, and friendly. As a bonus, we also received a beautiful design – our website truly looks great now. An absolutely incredible experience – I 100% recommend them!

Inimese pilt

Anu Ernits
Creative Europe Estonia,
Head of MEDIA Desk

xfiner is a top-class partner in their field. Every project has been a joyable, yet really constructive and a successful ride which has improved our UX remarkably!

Inimese pilt

Mari-Liis Medar
Brand Manager

Working with xfiner is really easy – they provide a clear roadmap and everyone speaks the same language so that non-designers can also follow the complex processes.

Inimese pilt

Keit Kiissel
Head of International Marketing

The Team at xfiner gives tremendous support to Bring Hope Humanitarian Foundation on a weekly basis. The service is outstanding, fast, and precise. They are sincere!

Inimese pilt

Johanna Richardsson
Board of Directors

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Lauri Post
Founder of Xfiner

Hi, I’m Lauri, founder of Xfiner. Over the past decade, I’ve helped businesses across 29+ countries improve digital experiences, operational workflows, and business-critical systems through design, technology, and modern execution.

Along the way, the work has earned 11+ international design awards and led to collaborations with global brands, growing commerce businesses, and operational teams.

Over time, one pattern became clear: most growing businesses already have systems and tools, but operations still become slower, more fragmented, and harder to manage as complexity grows.

That is why Xfiner exists today. We help businesses simplify operational work through intelligent integrations, AI-assisted workflows, operational tools, and modern execution built around how teams actually operate.

I’d be glad to learn more about your workflows, goals, and operational challenges on our discovery call.