News
Jun 2025

Xfiner headlined the Webflow London Meetup in April 2025

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Lauri Post

Founder of Xfiner

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In April 2025, the Webflow community gathered in Shoreditch, London, and Xfiner’s Lauri Post was on stage as the keynote speaker. The event took place at Albert House, where we spoke on a topic close to our heart: WordPress vs Webflow, a comparison from practice, not theory.

Big thanks to the Webflow team, Chris Skitch, and the agency Design by Structure for excellent organization, and also to Antony Xenophontos for his insightful talk on Webflow Enterprise. It was, honestly, a fantastic evening.

What we spoke about

After more than ten years with WordPress and the past years deep in the Webflow world, we shared our experience and compared the platforms across key areas:

  • time investment and speed of work
  • design freedom and creative space
  • collaboration with developers vs no-code workflows
  • client relationships and achieving results
  • technical quality, testing, bugs, and reliability
  • project management and production pipelines

The audience was engaged, they related, and the conversation moved in the right direction. This kind of open and meaningful exchange is exactly what we hope for from a great meetup.

Games, neon, and good humor

The evening ended at NQ64, a retro arcade bar that felt like a time machine full of neon lights, old-school video games, and longer conversations about design, Webflow, and life in general. A perfect way to close an inspiring day in great company.

The next day was already filled with new meetings. London has a special energy, and we love being here.

See the LinkedIn post here.

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Published on
June 3, 2025
Updated on
May 21, 2026
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About the author

Lauri Post

Founder of Xfiner

Lauri Post is the founder of Xfiner, an award-winning designer and systems practitioner with 10+ years of experience helping businesses across 29+ countries improve digital experiences, operational workflows, interfaces, and business-critical systems. His work has earned 11+ international design awards, including European Design Awards (Silver) and multiple German Design Awards, while supporting global brands, commerce businesses, and operational teams.

Google invited Lauri seven times to train thousands through the Grow with Google program, reflecting creative and operational expertise built through real-world execution. Lauri combines deep hands-on expertise in project management, UX/UI design, system and product design, automation, AI, and modern operational workflows. Today, he helps businesses reduce operational friction through intelligent integrations, AI-assisted workflows, internal tools, and modern operational systems.

Through Duct Tape Files and Xfiner, Lauri explores the hidden operational realities most companies quietly struggle with every day.

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What leaders like you think about Xfiner

People with high standards choose Xfiner because we deliver uniqueness and results at speed. We evolve, adapt, deliver and guide you through the fast-paced digital world.

Vaata edasi

xfiner has contributed with several excellent trainings to our SMB digital skills training program in Estonia. The great knowledge and detail-oriented approach to design and usability has shone through both the content and delivery. It has been a joy to work with xfiner!

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Tom Pruunsild
Project Manager for Grow with Google trainings

I have worked together with Lauri and xfiner with several different projects and this has always been a pleasure. Got many good ideas how to improve Tele2.ee average order value! Keep up the good work!

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Urmas Piik
eCommerce Product Owner @Tele2

Maruf Hasan
GigaLegal, London

Working with Xfiner was an excellent experience. They delivered everything promised, and the final web design exceeded our expectations. That’s why we wholeheartedly recommend Xfiner as a collaboration partner.

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Marko Krist
Voltride, Sales & Marketing

Working with Lauri and Franz was a real eye-opening experience. So things can actually be done in high quality, super-fast speed and fair pricing? Sign me up for more! The professionalism, positive vibes and a somewhat rare ability to keep meetings short and productive is a real treat. They listen, guide and form even the most difficult ideas into usable interfaces with care. 10/10!

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Silver Ernesaks
CTO @Zave Group

Collaboration with Xfiner is very good and things go fast. They are professionals in their field, and have mastered the latest eCommerce trends. We re-designed the entire eCommerce site with their team and design system.

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Taavi Laeks
Board Member of Weekend

I had no idea a website could be built this fast! But beyond the speed, Lauri and the Xfiner team were incredibly professional, solution-oriented, and friendly. As a bonus, we also received a beautiful design – our website truly looks great now. An absolutely incredible experience – I 100% recommend them!

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Anu Ernits
Creative Europe Estonia,
Head of MEDIA Desk

xfiner is a top-class partner in their field. Every project has been a joyable, yet really constructive and a successful ride which has improved our UX remarkably!

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Mari-Liis Medar
Brand Manager

Working with xfiner is really easy – they provide a clear roadmap and everyone speaks the same language so that non-designers can also follow the complex processes.

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Keit Kiissel
Head of International Marketing

The Team at xfiner gives tremendous support to Bring Hope Humanitarian Foundation on a weekly basis. The service is outstanding, fast, and precise. They are sincere!

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Johanna Richardsson
Board of Directors

Talk to us

Tell us about your operations, goals, or challenges

Hi, I’m Lauri, founder of Xfiner. Over the past decade, I’ve helped businesses across 29+ countries improve digital experiences, operational workflows, and business-critical systems through design, technology, and modern execution.

Along the way, the work has earned 11+ international design awards and led to collaborations with global brands, growing commerce businesses, and operational teams.

Over time, one pattern became clear: most growing businesses already have systems and tools, but operations still become slower, more fragmented, and harder to manage as complexity grows.

That is why Xfiner exists today. We help businesses simplify operational work through intelligent integrations, AI-assisted workflows, operational tools, and modern execution built around how teams actually operate.

I’d be glad to learn more about your workflows, goals, and operational challenges on our discovery call.